Customer Journey Mapping Checklist

Customer journey mapping is one of the first things a company should do to discover the health of its interactions with clients. By laying out each step in a customer journey, complete with information on the technology and teams involved at every touchpoint, a visual picture of the entire experience emerges. From there, you can identify pain points customers are feeling as well as areas of opportunity to improve customer satisfaction and speed up time to revenue.

We've created this all-in-one checklist to prepare for a successful customer journey mapping session. It walks through basics like who should be involved in the session down to specific questions to prepare for.

Watch our Customer Journey Mapping video series for a deeper dive into the how-tos of customer journey mapping. We can also facilitate customer journey mapping sessions for your organization, led by our CX experts.